OPTIMAL

STUDIOS

We are an AI-first creative studio delivering end-to-end solutions for brands, backed by 7+ years of cross-industry experience.

We’ve executed 100+ brand activations across multiple platforms, bringing together strategy, creativity, and execution.

Our Impact Over The Years

100+

Events Executed

90+

Online Activations

20+

Offline Activations

250K+

Total offline Event Footfall

1.5B+

total Engagement Generated

75+

Clients Served

The Team

From concept to execution, our team blends design, technology, and storytelling to power unforgettable experiences.

Creative Strategist

6+ years of experience in Marketing & Social Media across Lifestyle, Gaming & FMCG brands

Rashmeet K.

Art Director

6+ years of experience in creative disciplines, product design & art direction.

Suhail Q.

Founder

7+ years of Industry Experience in Creative & Broadcast Technologies.

Snehodeep G.

Art Director - 3D/CGI

6+ years of experience in Design, CGI and 3D Animation in Automotive and Tech industries

Shorya G.

and more....

What can we do for you?

Creative Operations

Brand Solutions

End To End Event Design

Brief:CheQ launched India’s first LED credit card designed to reward every aspect of its users’ lives. The challenge was to make the launch feel futuristic, disruptive, and iconic.

Our Approach:

  • Simplified the product vision into a cinematic narrative
  • Created a premium visual world inspired by glass, crystals, and light
  • Delivered storyboarding, 2D/3D design, motion, and original sound design

Result:

  • Positioned CheQ as a category disruptor
  • Turned the launch into a bold, futuristic brand moment

CheQ

Credit Card

Motion Design

CGI

Brief:Pine Labs operates in a complex B2B fintech space with feature-heavy products built for busy merchants. They needed product videos that simplified functionality without losing authority, and launch films that could drive awareness and recall in a competitive market.

Our Approach:

  • Defined clear motion behavior for typography, layouts, and transitions
  • Simplified complex product features into intuitive visual narratives
  • Developed launch films that balanced clarity with brand authority

Result:

  • Improved merchant understanding through clear product storytelling
  • Stronger brand recall while staying fully aligned with Pine Labs’ core identity

Pine Labs

Motion Design

Brief:Uprio is a new-age D2C edutech brand built around AI-powered personalised learning at scale. While the technology is powerful, the backend ecosystem is complex and difficult to communicate especially to investors who need clarity, confidence, and long-term vision quickly.

Our Approach:

  • Simplified a deeply technical AI system into a clear, investor-ready narrative
  • Replaced jargon-heavy explanations with visual storytelling

Result:

  • Made complex technology easy to understand in minutes
  • Strengthened investor confidence through clarity and structure
  • Positioned Uprio as both visionary and execution-ready

Uprio

Motion Design

Riot Games Convergence

Creatives Delivered:

100+

Convergence 2023 is an offline Indian VALORANT tournament organized by Riot Games and The Esports Club.

This A-Tier tournament took place from Dec 14 to 17 2023, which experienced participation from some of the best teams around the globe.

What Did We Do?

Social Media Design

Broadcast Design

Print Design

Video Edits

Merchandise Design

LED Content Design

Motion Graphic Design

Show Opener

Selected Experience from Our TeamWork completed by team members at The Esports Club before joining Optimal Studios

Asia Pacific

Predator League 2026

Creatives Delivered:

130+

Asia Pacific Predator League 2026 was a premier regional esports championship in New Delhi, India. Bringing together top teams from across Asia-Pacific, the tournament featured DOTA 2 and VALORANT, competing for a $400,000 prize pool.

What Did We Do?

Social Media Design

Broadcast Design

Print Design

Merchandise Design

LED Content Design

Motion Graphic Design

Show Opener

Selected Experience from Our TeamWork completed by team members at The Esports Club before joining Optimal Studios

Free Fire Max

Asia Invitational

Creatives Delivered:

150+

Free Fire MAX Asia Invitational is a premier regional tournament by Garena, bringing top Asian teams together to compete in Free Fire MAX for regional glory and prize money.

What Did We Do?

Social Media Design

Broadcast Design

Video Edits

Motion Graphic Design

Selected Experience from Our TeamWork completed by team members at The Esports Club before joining Optimal Studios

Brief:

Sportskeeda had a strong content strategy, but needed a scalable design system to ensure consistent visual quality across both daily posts and campaign-led content.

Our Approach:

- Defined a clear and consistent visual direction for the page

- Built reusable design templates for daily and impromptu articles

- Created custom creatives for key events and tournaments

Result:

186% growth in follower count (from 98K to 281K)

Selected Experience from Our TeamWork completed by team member at Sportskeeda Esports before joining Optimal Studios

Sportskeeda

Esports

Social Media

Design

BGMS

VCT APAC GC

Problem:

No Specific Brand Identity

Inconsistent Visuals

Outdated Design Language

Our team helped create a consistent design system which could be used across promotional, social media and website assets.

We conceptualized a new identity for every new tournament so that the page doesn’t look monotonous and the audience is visually treated with something new every time.

Selected Experience from Our TeamWork completed by team member at Global Esports before joining Optimal Studios

Global Esports

Social Media

Design

Short Form

Production

Video Edit

Motion Design

Short form is where attention gets won or lost in three seconds.

We script, cut, and animate shorts built for the scroll. Hooks that stop thumbs, pacing that holds, and motion design that makes even dense ideas feel effortless.

From tech explainers to entertainment formats, every clip is engineered around one question: why would anyone keep watching?

Trusted By

© OPTIMAL STUDIOS 2025

Thank You

Contact Us At

(E) hello@optimalstudios.in

(M) +91 6297076060